Ways to Retain Millennials: Useful Tips

Studies have shown that:

• about 30% of Millennials would like to spend more time relaxing;
• approximately 70% of them want to try something new during rest;
• nearly 38% of Generation Y is interested in games for money;
• families of people who are included in this category spend about $6,000 on vacations, while couples contribute $3,500.

General Information on Millenials

Of all generations, this one is the most technologically advanced and tends to visit those places where developments are customer-oriented. So, gambling establishments need to change their approach to such clients and provide them with as many new opportunities as possible.

The industry’s experts also note the importance of creating exciting casino resorts where there are:

• cosy and comfortably decorated rooms for guests;
• swimming pools;
• places for concert performances.

In this case, players come not just to the gambling establishment but to the entertainment zone where slot machines would be located everywhere.

Representatives of Generation Y use non-cash payment options, devote a lot of time to their health, change jobs quite often, and listen to the opinion of friends when making purchases. Thus, the attraction of at least 30% more millennial clients will lead to a significant increase in sales since half of this contingent will turn into buyers.

According to the spokesman of the Agilysys company, Jim Walker, half of this category of customers enjoys playing digital games and spends a lot of money on food and drinks. Prices on these products increase 4 times faster than expenses for casino entertainment. Mr Walker also noted that the attraction of attention to Generation Y is relevant for the global industry as well.

The Main Things about the Attitude of Millennials to Games for Money

From us, you can also order such useful services:

• development of unique HTML5 entertainment;
• creation of a turnkey amusement platform;
• drafting a well-thought-out business plan;
• promotion of already existing casino brands, and much more.

For more information, feel free to contact our managers.