The Collaboration of F1 Grand Prix and Aristocrat

The Terms of the Deal

As stated by the details of the contract concluded by Aristocrat and Grand Prix of Las Vegas, the devices realised by the provider will be the formal slots of the F1 event.

Of the contracts the iGaming agency has signed at this time, this one is the freshest. It is one more significant growth chance for the corporation, as the Formula One race in Sin City will attract the attention of a large audience.

Previously, the company had already realised a cooperation deal with the NFL to create slots that would appear on the market in the fall of 2023.

The sporting occasion will happen on the famous City of Colours main street from November 16–18, 2023. F1 fans from around the world will watch the race unfold on a 3.8-mile-long track, near which are the city's most important venues, including:

• hotels;
• casino halls and other emblematic locations.

The Words of Emily Prazer

Ms. Prazer stated that she is glad to present Formula One races to a new urban centre. Therefore, her group wanted to cooperate with a well-known company to improve visitor participation. She added that Aristocrat is a firm superbly aligned with the merits of Formula One, which is why she is delighted to start a lasting cooperation.

Statement from Aristocrat CEO Mark Wadley

Mr. Wadley also said he was thrilled about the new collaboration, as Sin City is especially popular for its betting products. Partnering with the F1 Las Vegas Grand Prix will give the wagering corporation many chances to expand its brand further.

Mark Wadley added that he's excited to invite Formula One followers to test out the numerous slot options created by Aristocrat. The firm’s CEO said they are all fun and allow the punter to feel the same enthusiasm as during a race on the lanes.