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Northern Lights Gaming: The Hopeful Enterprise with Bright Future

Northern Lights Gaming: The Hopeful Enterprise with Bright Future

14/09/2023
In a recent discussion with the Northern Lights Gaming CEO, the focus turns to this dynamic studio's distinctive attainments and optimistic future. Led by its chief, Andrew Goodale, the company has been making waves in the industry with its innovative creations.

The Northern Lights CEO about company's plans

About the Brand

The ambitious enterprise, initiated in 2017, started with a small group boasting more than 50 years of combined experience in the gambling sector. While 5 members were situated in Stockholm, others were located in the Manchester office.

Ever since, the brand has grown, assembling a competitive team of producers, creators, and visual specialists from across the continent. It now boasts departments in:

  • Stockholm;
  • Manchester;
  • Krakow;
  • Timisoara.

The collective goal of the enterprise is to present the most inventive and enjoyable video solutions in the industry.

Uniqueness is at the heart of every group's project. The Northern Lights’s portfolio of titles reflects their unwavering dedication to creating unforgettable gambling experiences. With exciting plans for the following years, the company continues to push boundaries and raise the bar for the industry.

Fan-Favourite Solutions

As for standout titles and their success, Mr. Goodale has highlighted Monkey Bonanza. This all-around entertainment features:

  • numerous extra rounds;
  • vibrant artwork;
  • a playful monkey character.

All these factors provide a smooth gaming experience for punters.

Another notable title is Bison Moon, which is inspired by the exciting Assassin Moon solution developed by Triple Edge Studios. By combining American wilderness and lunar themes with the prominent Link&Win mechanic, the company's idea successfully resonated with both consumers and operators.

Choosing a favourite game from their studio, the executive has once again mentioned a title about a cute monkey among currently available solutions. However, he expresses particular enthusiasm for their forthcoming release, Unusual Suspects. Set in the tense avenues of New York, this crime adventure promises:

  • an engaging theme;
  • compelling characters;
  • exciting game mechanics.

With strong initial performance, the group eagerly anticipates its global launch in September.

Creative Approach and Tendencies in the Sector

For Mr. Goodale, the most enjoyable aspect of the development is the initial exploration of ideas, as well as market research and the creative phase. From concept to simulator tests and artwork, he finds the entire procedure exhilarating.

Regarding industry trends, the enterprise acknowledges the challenge of predicting player preferences. They emphasise the importance of staying attuned to tendencies and ensuring their titles align with current market demands.

The executive recognises the potential of community games for online platforms and sees prospects of interactive solutions that are not as volatile and offer enjoyable gambling experiences. He also believes that artificial intelligence will revolutionise slot development, with AI products rapidly evolving and changing the industry landscape.

Company Plans

The group is excited about its strategy for the future. They have focused on delivering what users want and aligning with successful trends. With a mix of new techniques, player-favourite titles with unique features, and beloved brands, the company is set to continue making waves in the sector.

The upcoming debut of Tiki Tiki Boom, with an innovative bonus session and extensive personalisation options, is just one example of their creative offerings. Unusual Suspects is another highly anticipated release. The company states that it has even more solutions in store.

To stay aware of the latest news, releases, and trends in the gambling sector, visit the Gaminator studio. We also offer incredible software from promising suppliers for rent and sale. Contact our managers to start productive cooperation.

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Artur Zimnij
Author
Artur Zimnij
Gambling business specialist
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