EGT Proceeds with Contributing to Its Success in 2024

The company’s CEO commented on the main achievements throughout last year. Vladimir Dokov also shared the organisation’s plans and tasks for 2024.

Reasons for the Supplier’s Prosperity in 2023

The developer has demonstrated amazing operational results during the period. The executive said that one of the conditions for the success was 2 recovery years after 2020 and 2021. Despite the severe impact that the pandemic had on the gaming segment, the industry managed to overcome all the obstacles and even become stronger and more sustainable.

Another reason for the flourishing is the corporation’s 360%-cycle of production. Due to this approach, the company manufactures the majority of its machine components.

This allows the supplier to:

• be more independent;
• quickly create new solutions;
• deliver tailored content for the clients, etc.

The vendor’s developments are known for their innovativeness and affordable prices. This combination is yet another contribution to the group’s success and constant growth.

The iGaming branch of the company also demonstrated impressive results. EGT Digital cemented its position as a preferred supplier and entered various markets in 2023. The arm’s offerings are now hits in 40+ countries across the planet. The subsidiary is set to conquer many more regions this year as well.

Modern Technologies in the Group’s Products

Mr Dokov mentioned that AI and similar innovative solutions are frequently and widely used in the gambling segment during software creation. EGT’s content is no exception as it is advanced with top-notch elements. The employment of up-to-date technologies is a rather sustainable tendency that will continue to be seen throughout 2024 and beyond.

Gamification is another strong trend which is set to unveil its full potential in the coming years. In this regard, the corporation has created a special module for X-Nave’s CRM Engine.

The service opens up the following opportunities:

• enhancing user satisfaction;
• improving player engagement;
• ensuring heightened retention rates.

The newly created component allows for assembling efficient loyalty campaigns, creating personalised gambler zones and delivering seasonal offerings. Combined with bonus and communication programs, the fresh addition helps the audience to better understand their journey and obtain various rewards. These can be some virtual benefits, tangible prizes, lottery perks, etc.

With the help of EGT’s module, operators can analyse the performance of developed promo campaigns to assess their efficiency and control marketing expenses.

New Horizons for the Provider

Vladimir Dokov noted that throughout 2023, the company has been growing evenly as planned. Therefore, the group’s solutions are now represented across 100+ markets around the world.

The corporation proceeds with its development and plans to enter many more lucrative countries in 2024. The main focus will be directed towards the Asian and African states. This is one of this year’s main tasks for the provider. Others include expanding and diversifying the iGaming catalogue, reinforcing the position of a market leader, etc.

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