Aristocrat and GmbH Teamed Up to Brand a New Emoji Product

The Product’s Features

During gambling sessions, punters will be able to:

• engage in exciting gameplay with the inclusion of the Hold & Spin element;
• enjoy free rounds for enhanced entertainment;
• try instant features that elevate the overall gambling experience;
• personalise their gaming journey with a range of character choices.

This title is displayed on AG's Neptune Single cabinet. The contract for the solution was brokered by Retail Monster LLC, GmbH’s licensing agent in North America.

Comments from the Executives

As stated by Marco Hüsges, GmbH’s CEO, the blend of emotive icons and Aristocrat’s symbols will surely captivate players worldwide. The outcome of the two-year development cycle is eagerly awaited by gamblers, with the slot set to make its debut on gaming floors globally in 2024.

Tom O'Brien, the president of Americas, Africa, the Middle East, and Europe for AG, emphasised emojis' significant role in daily communication. The possibility to incorporate them into the slot format was met with excitement. Punters will be able to enjoy their beloved emoji-brand symbols alongside AG's prominent characters, like the iconic Buffalo.