Amusnet Had Record-Breaking Performance at ICE 2023

Provider’s Novelties at ICE 2023

The brand participated in the most famous exhibition in the field of gambling by setting up a vast, two-storey stand with a total area of 600 square meters. A bar zone and about 10 conference rooms were inside. Amusnet’s booth was among the largest.

In the dedicated space, the supplier was able to showcase several wide-known entertainment titles. These included:

• Hot Deco;
• Diamond Plus, etc.

Some exciting novelties of the highest quality were also presented to over 40,000 exhibition visitors.

What Was New at ICE 2023

Among the highlights of this year's edition was a special light installation, which managed to captivate guests with an incredible performance. The stand offered an exclusive colour movement, which made the Amusnet area unique. This was complemented by a promo campaign called Ice to meet you. Thanks to it, visitors had a great chance to win some exceptional gifts.

People also had the opportunity to enjoy live casino games directly at the stand, thanks to the presence of a roulette wheel, specially constructed for ICE 2023.

It included an exciting bonus, which allowed guests to:

• place real bets;
• enjoy live casino entertainment;
• explore its inner operational side.

Company's Strategy and Future Products

Speaking to partners at the fair, the brand announced its plans and upcoming solutions. These include:

• updating the amusement assortment;
• the expansion of the market offering;
• the creation of new real-dealer titles.

The company is going to provide various gambling products. For instance, Amusnet has already started the development of physical slots, which is a big achievement for the firm. Numerous tech solutions and several particularly innovative entertainment trends will be employed. However, the release of ground products is scheduled for next year.

The supplier took part in ICE with a team of over 180 people from numerous divisions. These workers brought their knowledge, experience and imagination to the UK capital. Such dedication helped improve the results of the expo even more.

Words of Amusnet’s CEO

Ivo Georgiev said the event allowed to present the company's solutions to the public from the best side. It became an excellent opportunity to exchange experiences with progressive professionals. The results can further increase the firm’s attractiveness in customers' eyes in the long run. All this has enabled Amusnet to become part of a large business network, which will profoundly influence the growth of the global sphere.

The supplier helped improve the results of the event, which was attended by over 40,000 guests and about 650 manufacturers. The fair took up a total of 554,000 square feet.